As agency of record for the Central Florida Subway market, Anson-Stoner promoted the sweepstakes utilizing in-store, online, radio and television creative backed by public relations efforts. The PR team secured press for the giveaway throughout the greater Orlando market, including securing interviews on WESH 2 News, Fox 35, and WKMG with Subway’s Jared, as well as garnering coverage online and on local radio stations.

Sixty lucky winners received two luxury suite tickets to the Orlando Magic vs. Philadelphia 76ers game, where each child and a guest enjoyed complimentary food, plus a meet and greet with Subway’s Jared and the Orlando Magic Dancers. At halftime, the winners were presented with a basketball signed by Jared and Glen “Big Baby” Davis, as well as a bicycle from David’s World Cycle.

For more information on Subway and local promotions, visit subway.com.

To meet the ever-growing challenges of delivering a completely new product to a nationwide audience, the new site features a comprehensive, user-friendly web experience that showcases the up-to-date bottle design, detailed product benefits and a retail store locator.

The new look and site have also been instrumental in helping YouTonics garner interest from leading retailers. Currently, YouTonics concentrate and water products are available for purchase at stores nationwide, including: Walgreens, GNC, Harris Teeter and Amazon.com.

For more information on YouTonics, visit www.youtonics.com.

Notably, within the public relations category, Anson-Stoner received a prestigious Platinum award for Best Feature Placement in a Consumer magazine, recognizing Peter Island Resort & Spa’s 22-page spread in the 2011 Sports Illustrated Swimsuit Edition. “It was a great moment for Anson-Stoner to win a coveted PR Platinum Award and to compete amongst nationally and internationally recognized PR firms,” states Nina Zapala, Director of Public Relations.

Anson-Stoner also brought home five Gold, four Silver and three Bronze Adrian Awards for outstanding work with Windjammer Landing, Skytop Lodge, Islas Secas, and Peter Island. For more information on the Adrian Awards, visit www.adrianawards.com.

“After nearly a year of proactive pitching, combined with long-standing relationships, Huckins Yacht won the most coveted placement in the magazine,” stated Carley Rudd, PR Account Coordinator for Huckins. “Winning the cover spot of the January issue was a huge achievement for both our client and the public relations department, and is a great way to set the tone for the year to come.”

To view the feature article and Huckins photo gallery, visit Yachting Magazine.

The mobile art exhibit will begin in 2012, with its first stop in Tallahassee, FL in January. The exhibit will continue in cities across the state. For more information, schedules and updates visit www.wemakethechange.com.

Due to the newly implemented brand and marketing efforts, the resort has reported a significant increase in projected sales for 2012. To view the resort’s recently launched website, visit windjammer-landing.com.

Anson-Stoner will be responsible for promoting company co-owner Alan Haughey’s field expertise while developing strategic positioning and messaging for the brand.

Robert Merrick joins the agency as senior art director. Robert will be working on a number of agency clients, although we can’t disclose that number as it is classified. But let’s just say it’s a good number. A very good number indeed.

Also, a big welcome goes out to Justin Bohn, who has been crowned Director of Finance. Justin has a background in controllership and public accounting. So, yeah. Our finances are about to get directed. Big time.

Anson-Stoner will be responsible for strategic marketing and public relations, creative development, social media campaigns, and media planning.